Thursday, February 28, 2008

Selling boxed software online... Nuns in a tree fort...



Yes, that's my analogy. Selling boxed software online and then shipping it to the end user makes as much sense as Nuns in a tree fort. I mean c'mon! At Macworld J-man announced the Macbook Air... a sexy little laptop and guess what? No optical drive! The only way you're getting software on that bad-boy is to either buy an external drive or, wait for it.... download it! We are moving quickly and steadily towards a point where the very idea of building a digital product, moving it to a physical piece of media for transportation only to convert it back to digital for use on our PC will seem as sensible as renting movies via the post office (wait for it...).


The best quote of January comes from Seagate CEO, Bill Watkins. He's being interviewed by Wired Magazine and they ask him about the battle between BluRay and HD... "Well maybe Blu-Ray won, but it's a meaningless victory. ... Because guess what: People are going to download everything." You rock Bill.


~ chris