More than that, Windows Marketplace has added enhancements to their interface including true integration into the Digital Locker. Digital Locker allows Windows OS users to manage their downloads, recover and re-download content from publishers and online retailers.
All of this is good news for the ESD industry because it centralizes the download process and it gives exposure to relatively unknown titles. The big caveat is that software shared or sold in the Marketplace needs to be Windows compatible, which makes perfect sense considering the environment.
An obvious strength of this system is that Microsoft is partnering with multiple content providers like Protexis and AskNet. In doing so, they are not limiting the size or diversity of their titles, all of which makes it an attractive choice for consumers unfamiliar with purchasing electronically.
See the full press release http://biz.yahoo.com/prnews/060828/sfm036.html?.v=64
~ chris
